Some of today's most iconic ads show no sign of the dreaded 'pivot to video' – and perhaps the most iconic campaign of all is ...
To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...
In 1980, the advertising agency TBWA made an ad for Absolut Vodka featuring a bottle of its ... By the time the campaign petered out during the early part of the new millennium, Absolut had ...
Pernod Ricard-owned Absolut Vodka is taking advantage of the larger iPhone 5 screen ... However, we evaluate technology and possibilities from campaign to campaign,? he said. ?In our latest campaign ...
In a US vodka market growing steadily at a rate of 1.4% 1 per annum, Absolut had been experiencing six years of year-on-year market share and volume decline. This was driven by ...
Premium vodka brand Absolut was about to launch its first big campaign in Slovakia. Based on its worldwide brand heritage of bringing different people together to share good times, it launched a ...