ITV and Argos have confirmed the renewal of the retailer’s Coronation Street headline sponsorship deal. In addition, a new Sainsbury’s and Argos store facade is being added to the show’s famous ...
It’s the first time Argos has entered into a media partnership to promote Heart of House, its own-brand of furniture and home accessories. The retailer has tweaked its strategy in recent years to ...
The campaign, created by CHI&Partners, Mindshare and The Social Practice, will invite viewers of four prime time programmes to suggest the most imaginative gift for Santa from Argos’ Christmas gift ...
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