EAST AURORA, N.Y. — An iconic children's character is making a comeback. Toy maker Mattel announced Monday that they be relaunching the Barney franchise. Barney will be marketed to a new generation ...

Barney the purple dinosaur will make a comeback next year with a new look and a new array of content. Mattel said it will relaunch the Barney franchise with revitalized “television, film, and YouTube ...

Mattel has introduced a brand-new Fisher-Price Barney toy line, inspired by the return of the purple dinosaur in the new animated series Barney’s World. The toy line spans plush, role-play items and ...

Beloved Purple Dinosaur Returns with Self-Love Initiative, Including Original Programming and Parent Companion Guide for Fostering Healthy Self-Image in Young Children EL SEGUNDO, Calif.--(BUSINESS ...

The 23-minute Barney’s World: I Love Me Too special, featuring two brand new songs, premieres Friday, 31st January exclusively on YouTube. Mattel has revealed the trailer and key art for its first ...

The latest franchise to get a reboot? That'd be Barney — yes, the big purple dinosaur. Mattel announced today that it's putting a new spin on the famous children's character, with its "comprehensive ...

Mattel, the global toy and family entertainment company, has revealed the trailer and key art for their first ever Barney’s World YouTube special, Barney’s World: I Love Me Too. The special sees ...