Teahouses and other businesses in the U.S. are bracing for a shortage of matcha, the bright green powder imported from Japan ...

Adding some fresh, frozen, or powdered strawberry brings a fruity sweetness and a pop of color to earthy matcha. Here's how ...

A global matcha shortage is expected this spring, according to multiple reports. However, experts note that matcha lovers ...

Tea may be the second-most consumed beverage worldwide, but matcha in particular has been stealing the spotlight lately.

Matcha powder, finely ground green tea, has taken the culinary world by storm with its unique flavor and health benefits ...

Houston pop-up Matcha Girl was at the center of controversy for poor quality matcha, cultural appropriation and high pricing.

In fact, the Japan Times reported that, while the country’s consumption has declined, the matcha frenzy has skyrocketed ...

If your preferred way to caffeinate is to sip on some matcha, you’re not alone. The bright green tea is a popular alternative to coffee and can be found on most coffee shop menus. There are even ...

Leaders in the matcha industry are predicting a matcha shortage this spring. Sparked by a huge surge in demand, it’s possible ...

Although PARU has seen an increased interest and demand in matcha from customers, its suppliers have remained reliable.

This plant-based matcha ice cream only uses two ingredients and is perfect for springtime. Serve it in a bowl with fruit or ...

Blend matcha powder into your morning smoothie ... adding matcha to protein bites for a burst of energy and some earthy flavor. (Try these healthy matcha pistachio protein bites.) ...