“Gen Z loves a rebrand, so when kombucha legacy Health Ade created a Gen Z targeted brand, Sun Sip, Gen Z was all in,” Kaufman says. “With a focus on gut health, vibrant packaging and smart influencer ...

Younger coffee drinkers are turning to cold brews, instant options, and lots of creamer. If you want to instantly reveal your ...

Consumers are demanding more out of their favorite pick-me-ups, as younger consumers turn to cold coffees infused with ...

Fans of Minecraft will be intrigued by McDonald’s new limited edition sauce, aptly named Nether Flame Sauce. Inspired by the game’s hellish Nether realm, this sauce incorporates crushed red pepper and ...

Hershey is bringing a sweet dose of nostalgia to Gen Z and Millennials with its latest flavor collaboration. The company announced Monday that its unexpected new crossover -- Hershey's Kisses ...

The cinnamon cereal once known as "the taste that you can see" is coming to a chocolate candy classic. Hershey's announced a ...