Danielle Wiley, Founder and CEO of Sway Group, an award-winning influencer marketing agency with a focus on B2C nano and micro campaigns. Over recent years, influencer marketing has become an ...
Nestled in the pulsing heart of Los Angeles, where creativity meets technology, lies a revolution in digital marketing—Runway Influence (RWI). From this urban crucible, RWI harnessed the power of high ...
This year, influencers are acting as consultants as creators make up more meaningful portions of marketing budgets. Here’s ...
The influencer agency will be integrated into PMG soon and take on PMG branding. Digital Voices founder Jennifer ...
A new report from Nielsen affirmed what we’ve always felt: Black influencers create the cool. The Black Creator Impact Report took a deep dive into metrics comparing Black creators’ reach and ...
Influencer management agencies help creators increase their income in several ways. Some in the industry noticed a lack of opportunities for BIPOC creators and started their own firms. Business ...
Influencer collaborations have become a cornerstone for brands wanting to build visibility and consumer engagement. As the holiday season looms, brands seeking innovative ways to leverage influencer ...
New York, United States, December 23, 2025-- Catchers.Agency, a marketing and creator management firm, is reporting increased demand from brands seeking agency-led influencer campaigns as companies ...
Employees of the live shopping industry are categorized as a number of things, especially by Westerners. There’s “influencer farm,” “influencer incubator” and “social sellers” — all titles given to ...
Elon Musk, at one point during an AI Safety Summit in London earlier this month, told UK Prime Minister Rishi Sunak that there will come a time when AI makes jobs obsolete. "We will have, for the ...
Havas Lynx launched a global health influencer offering Friday morning, formalizing its existing organic community of content creators to better communicate with healthcare professionals (HCP) and ...