To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative ...

Golf Channel has unveiled its pick for its new logo — a look that draws heavily on its past looks. The network, which is part of the bundle of networks being spun off from Comcast and NBCUniversal, ...

Netflix unveiled a new app logo this week: a simple “N,” made with a red band that folds over itself like a strip of celluloid film, or maybe a red carpet. However you interpret the new lettermark, it ...

The Nike Swoosh is a logo legend. And while the Swoosh has stood as one of the world's most recognizable logos for nearly 50 years, Nike's mark on sportswear iconography offers one of the richest of ...

One of the most recognizable app icons of all time is no more: Instagram is making big changes to its logo. The Facebook-owned photo-sharing service updated its iOS and Android apps Wednesday with a ...

Posts from this topic will be added to your daily email digest and your homepage feed. is The Verge’s executive editor. He has covered tech, policy, and online creators for over a decade. Apple loves ...

Every great sports franchise has a look, something that allows the club to transcend player changes and the on-going coaching carousel to keep fans connected generation after generation. Success ...

The oldest registered trademark in the United States dates back to 1870, when it was filed by paint manufacturer Averill. Against the backdrop of Chicago, an eagle is depicted holding a paintbrush in ...