The beauty brands are also joined by Armani, as consumers search for cheaper alternatives with as similar an impact as the real deal ...

Beauty brands are opting for micro-celebrities to serve as their brand ambassadors in 2025. Marketing expert and Advocacy ...

Anyone who has been a fan of Mac Cosmetics’ lipsticks know that once you find that perfect shade, you better stock up. The millennial-favorite makeup brand has something of a habit of quietly ...