Matcha and green tea both come from the same plant, Camellia sinensis, and have been cherished for centuries for their health benefits. However, the way matcha is grown and prepared differs from ...

Matcha, the vibrant green powdered tea that has long been a staple in traditional Japanese tea ceremonies, has recently ...

This plant-based matcha ice cream only uses two ingredients and is perfect for springtime. Serve it in a bowl with fruit or ...

From lattes to skincare, matcha is everywhere — but Japan’s ability to produce it isn’t keeping pace. Tea farms are ...

In fact, the Japan Times reported that, while the country’s consumption has declined, the matcha frenzy has skyrocketed ...

Although PARU has seen an increased interest and demand in matcha from customers, its suppliers have remained reliable.

Leaders in the matcha industry are predicting a matcha shortage this spring. Sparked by a huge surge in demand, it’s possible ...

The price point also tends to be steep for what is mostly ice, milk and syrup. Despite its prevalence in the U.S., matcha is ...

Coffee and matcha are both known for their energy-boosting benefits. However, they also offer an array of health benefits.

The Matcha Tokyo in Shinjuku serves organic matcha drinks and sweets, from lattes to soft serve, just steps from the station, ...

Bangkok is buzzing with matcha magic! From its rich umami flavor – a perfect balance of sweet, sour, salty, and bitter ...