Maybe it is the rustle of canvas unfurling, or the sharp snipping of the stylist’s shears as they tidy up your bangs. Whatever it is, it resonates down your scalp and spine like a tuning fork. Certain ...

Hi everyone! In today's #ASMR video I'll be doing lofi mouth sounds with the Apple mic for your sleep, relaxation and tingles ...

Add Yahoo as a preferred source to see more of our stories on Google. Beauty influencers are settling into a niche trend: ASMR-style videos that mix the satisfaction of sounds with skin care and ...

Have you ever felt a tingling sensation sweep across your head and neck as someone brushes your hair or speaks softly to you? If so, you probably fall among the 20 percent of people who experience ...

The shushing sound of voices whispering, or clothes rustling—and then a tingling feeling begins on the scalp, and spreads down into the neck, shoulders, and limbs, and along with it comes a state of ...

The euphoric-but-relaxing responses to soothing visuals and quirky, textural sounds has spawned an online wellbeing phenomenon. But what is ASMR—and why do only some people feel it? Increasingly, ...

Back in the '80s, Craig Richard, PhD, would come home from school, sling off his backpack, and plant himself in front of the television to watch painter Bob Ross' The Joy of Painting. Richard soaked ...

Testing the crunch factor on fried chicken to see if it truly lives up to the hype, with close-up ASMR sounds and an honest ...

Every time Rachel publishes a story, you’ll get an alert straight to your inbox! Enter your email By clicking “Sign up”, you agree to receive emails from ...

Jaya Saxena is a former correspondent at Eater, and the series editor of Best American Food and Travel Writing. She explores wide ranging topics like labor, identity, and food culture. Magnum ice ...