Nine artists have reinterpreted the Gucci silk scarf – including the Flora design, created especially for Grace Kelly.

Gucci’s legacy in silk craftsmanship began in the 1950s followed by a pivotal moment in 1958 when Gucci partnered with a ...

One of Jonny Niesche’s favourite and abiding memories from childhood is sitting on the grass above Bondi Beach in the early ...

Gucci unveils the 90 X 90 initiative in tandem with a new book, 'Gucci: The Art of Silk,' to honor the timeless silk scarf ...

The brand hosted a lavish Italian dinner in Paris to celebrate its new silk scarf campaign starring Julia Garner.

Beyond the campaign, Gucci’s broader Art of Silk initiative dives deeper into its silk heritage. Through collaborations with nine international artists and a coffee table book created with publishing ...

The luxury house will unveil the Art of Silk project, which includes the "90x90" artistic initiative with a global campaign highlighting its iconic scarf themes.

It was a rite of passage in the era of the Sloane Ranger. SW1 stalwarts proudly donned their finest textiles atop their têtes ...

"To be honest, I love it!" The post Julia Garner Serves Face (and Silk Scarves) in the 2025 Gucci ‘Art of Silk’ Campaign ...