PMax campaigns can now be controlled through API placement exclusions, contradicting months of Google's documentation that claimed otherwise.

Google hopes to appease regulators with this change, which prevents Google from preferencing its own products and services.

Cutting audit time can hurt your site. Learn why crawl data, tag validation, and manual checks make technical SEO a worthwhile investment.

Google appears to be rolling out manual actions, search penalties, across German-based sites over the site reputation abuse policy. This comes a week or so after Google expanded the penalties across ...

Bottom line. Microsoft is positioning Performance Max as a more sophisticated alternative to competing automated ad platforms by leveraging its unique access to LinkedIn’s professional network data.

Brands can purchase specific hours leading up to major product launches, time-sensitive announcements, and other moments.

Hot takes have been flying about why HubSpot's organic traffic declined. Here are perspectives from ex-employees.

Not all Google Ads recommendations are created equal. Learn which to trust, evaluate, or dismiss to enhance your account performance.

Yahoo AI Generated Answers. Yahoo Search is also incorporating AI generated answers directly in the Yahoo Search results. These seem to be powered by OpenAI and show directly in Yahoo Search, where ...

Your SEO team’s brand can impact collaboration and executive support. Find out how to create a valuable team brand that stands out.

Organic traffic has dropped big time for HubSpot, considered by many to be the gold standard of B2B vendor blogs. SEO PPC PPC Analytics & conversion Get the newsletter search marketers rely on.

What are social media planning tools? Social media planning tools help you map out social media content and schedule your posts. Both brands and agencies use them. These tools include a variety of ...