A new white paper by ASCI, PSA Legal, and Tsaaro Consulting discusses the preparaedness of Indian brands for adopting ...

CMO Carrie Palin reveals why consumer trust, impact-readiness surrounding AI, and in-person connection might be the keys to ...

In a world of fleeting attention spans, the footwear brand’s witty campaign blends nostalgia and relatability to make comfort ...

With consumers gravitating towards greener and ethical product alternatives, eco-conscious creativity has emerged the way for ...

The social media giant said the move will help ‘deepen connections’ between people and the businesses they love and has begun ...

Kong based company will invest 80% of its ad budget in digital marketing to boost TV sales across India this year.

Contact Customer Support at [email protected] or call +91 022 69047500 ...

With uncertainly looming over social media, PR heads lament the rise of misinformation and emphasise the endurance of earned ...

The duo to provide AI-powered personalised videos for advertising and social media marketing requirements of brands in India.

Meta’s abandonment of fact-checking in favour of community moderation has tipped the industry, with people voicing concerns ...

The temporary rebranding to ‘PVMA’ signals its entry into badminton, backed by a collaboration with PV Sindhu—a strategic ...

The veteran media leader who revolutionised India’s media and advertising industry, passes away after a long fight against ...