Basketball isn’t just a game of points — it’s a choreography of hard stops, vertical takeoffs, and pivots so sharp they could ...

Before he was stacking millions off the court, Magic was a 5× NBA champ, 3× MVP, and the leader of the 'Showtime' Lakers. He finished with 11.2 assists per game, still the highest career average in ...

Charlotte Hornets star LaMelo Ball is consistently one of the most popular NBA players. Thanks to an interesting path to the league, a totally unique playstyle, ...

Several NBA players currently lead the way with high-profile shoe contracts, placing them among the highest-paid athletes globally.

Los Angeles Lakers star Luka Doncic is the first non-American player to top the list of the NBA's most popular jerseys.

DALLAS — Dallas Mavericks guard Kyrie Irving is releasing his new KAI 2 shoes with ANTA with colors that nod to the Dallas ...

Dallas Mavericks star point guard Kyrie Irving is still in the throes of his rehab from a season-ending torn ACL, but he gave ...

The NBA and National Basketball Players Association today jointly announced that the Los Angeles Lakers’ Luka Dončić and the ...

Mikel Brown Jr. joins Louisville basketball as the country's top high school point guard. A look back at how others who've held the title have fared.

When it’s all about figuring out who the MVP is, the numbers they rack up on the court never lie. Add in the number of rings on their fingers and the success of their shoes and jerseys, and you have ...