Amazon Prime Members, get ready to slay in style! Ethnic wear is now a steal – min. 50% off on kurtis, kurtas, sets & more. Time to glow-up that wardrobe!

Bandhani suits for women are traditional Indian outfits known for their vibrant tie-dye patterns and rich cultural heritage.

Tamannaah Bhatia’s style choices balance trendy pieces with timeless classics. By experimenting with a variety of silhouettes ...

But hurry because these deals are vanishing faster than your dessert plate! Get festive-ready in this stunning Anarkali kurta set, designed for elegance and comfort. With a beautifully flared ...

Triptii Dimri Triptii Dimri stuns in a light purple Anarkali suit, pairing it with a deep purple velvet ... Chitrangda Singh Chitrangda Singh stuns in a green kurta set featuring golden embroidery and ...

Actresses show how to doll up this Eid Bollywood News: Latest Bollywood News, Bollywood News Today, Bollywood Celebrity News, ...

Madhuri Dixit embodies the essence of Eid in a velvet burgundy outfit, featuring golden details along the border and neckline. Keeping it rich yet understated, she exudes royalty and elevates her look ...

Triptii Dimri stuns in a light purple Anarkali suit, adding a bold contrast with a deep purple velvet dupatta. She accessorizes with heavy drop earrings, allowing her outfit to make a statement.

Pragya Jaiswal shows how to make a bold statement in a heavily embroidered red outfit with flared pants.

One such company is Purple. While no longer online-only, with its mattresses also being sold in-store, Purple's beginnings and its positive reputation owe much to its unique GelFlex Grid layer.